S
Article reserve

Ecommerce insight from operators around the world

Playbooks, teardowns and field notes from sellers, agencies and vendors across every category. Pro members can publish their own articles to the reserve.

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DTC & Brand6 min

Cutting returns from 14% to 8% without hurting conversion

Sizing data, photography honesty and a smarter post-delivery check-in. What moved the needle across four apparel brands.

Nadia Haddad
Loomfield · United Arab Emirates
Aug 11, 2026
DTC & Brand6 min

Reading subscription churn by cohort instead of by month

Monthly churn averages hide the two moments customers actually leave. Cohort curves show you exactly where to intervene.

Sofia Almeida
Verdea · Brazil
Aug 11, 2026
Amazon9 min

Which marketplace to open next, ranked by payback

TikTok Shop, Walmart, Zalando, Mercado Libre and Amazon EU compared on setup cost, time-to-first-profit and ops drag.

Carlos Herrera
Andes Retail Group · Mexico
Aug 10, 2026
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Logistics & 3PL8 min

Contract or spot: how to split ocean volume this year

A simple allocation framework that protects you from rate spikes without locking in dead space.

Anders Holm
Nordbase Supply · Denmark
Aug 10, 2026
Finance & Tax9 min

Marketplace facilitator laws did not end your nexus problem

The marketplace remits on your behalf, but your own DTC channel, inventory locations and thresholds are still yours to manage.

Grace Whitfield
Kestrel Tax · United States
Aug 9, 2026
AI & Automation7 min

Forecast with error bands, not point estimates

A single number for next quarter's demand guarantees you will be wrong. Plan the range and buy against the risk.

Ivan Petrov
Stockwise · Estonia
Aug 8, 2026
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AI & Automation5 min

A QC process for AI-written listing copy

Generation is free. Being wrong about a compatibility claim is not. Three gates that keep automated copy safe.

Tomas Nowak
Bright Anvil · Poland
Aug 8, 2026
Marketing5 min

Whitelisting creator ads: the maths behind the hype

Creator-handle ads outperform brand-handle ads, but only under specific offer and frequency conditions.

Bianca Rossi
Fold Agency · Italy
Aug 7, 2026
Finance & Tax8 min

Building a landed cost model that survives an audit

Duty, freight allocation, FX drift and the four costs almost every spreadsheet forgets.

Marta Silva
Vela Brands · Portugal
Aug 7, 2026
Marketing7 min

Retail media beyond Amazon: where the incremental sales actually are

Walmart Connect, Instacart and Target Roundel behave differently. What to expect from each on a modest budget.

Nadia Haddad
Longshore Agency · Canada
Aug 7, 2026
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Logistics & 3PL9 min

The 3PL switching checklist nobody gives you

Changing fulfilment partners mid-season is survivable if you sequence it correctly. A field-tested 6-week migration plan.

Daniel Osei
Meridian Goods · United States
Aug 6, 2026
Finance & Tax9 min

Inventory financing compared: RBF, factoring, lines and terms

What each option really costs once you annualise the fee, and which stage of business each one fits.

Priya Raman
Northbeam Collective · United Kingdom
Aug 6, 2026
Sourcing8 min

Running a supplier audit without getting on a plane

A remote audit protocol that catches most of what a site visit would, at roughly 4% of the cost.

Wei Chen
Fairline Trading · Singapore
Aug 6, 2026
Sourcing6 min

The one-page supplier quality agreement that prevents disputes

AQL levels, defect definitions, rework terms and who eats the freight. Put it on one page and get it signed.

Wei Chen
Anchor Sourcing · China
Aug 5, 2026
Finance & Tax6 min

A Profit First allocation that actually works for inventory brands

The standard percentages break when 60% of revenue is tied up in stock. Here is the adapted version.

Sofia Marchetti
Terra Nine · Italy
Aug 5, 2026
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